The Messy Sauce Company
Life's Messy, We Make It Worthwhile!
Discover Our Diverse Business Divisions for every opportunity today!
Our Divisions
Simpl. Luxury
GLOCAL PARTNERS fmcg
Simpl. Luxury
Simpl. is the beauty arm of the company, dedicated to becoming the largest niche perfume supplier in the region. We pursue a sophisticated omnichannel approach that seamlessly integrates online and offline experiences, aiming to redefine industry norms and elevate the luxury fragrance market.
Sip Happens!
GLOCAL PARTNERS fmcg
Simpl. Luxury
Sip Happens is the innovative F&B concept engine within the company—truly the shared passion of all our partners. With three validated upscale casual dining concepts and three more launching soon, we are strategically finding our niche by addressing evolving market needs.
GLOCAL PARTNERS fmcg
GLOCAL PARTNERS fmcg
GLOCAL PARTNERS fmcg
Glocal Partners embodies over 40 years of combined FMCG expertise, serving as a vital bridge for brands eager to enter the region. We fluently speak both the language of brand suppliers and the local market, enabling seamless integration and growth. GP is dedicated to driving category expansion and maximizing market potential for our partners.
Partners with Real Life ExperienceS
Marwan Husseini
Marwan Husseini
Marwan Husseini
Meet Marwan—aka Marsini—the visionary dynamo behind our concept. With 15 years of deep FMCG expertise, complemented by 5 years making waves in beauty and another 5 transforming food service, Marsini’s unique blend of experience and forward-thinking vision is what brings our diverse concepts to life under one bold roof. He’s not just a fo
Meet Marwan—aka Marsini—the visionary dynamo behind our concept. With 15 years of deep FMCG expertise, complemented by 5 years making waves in beauty and another 5 transforming food service, Marsini’s unique blend of experience and forward-thinking vision is what brings our diverse concepts to life under one bold roof. He’s not just a founder; he’s the driving force fusing passion and innovation into everything we do.
Pamela El Khoury
Marwan Husseini
Marwan Husseini
Pamela, affectionately known as Pams, is our relentless quality control aficionado with a master’s degree and a fierce passion for excellence. After 15 years mastering FMCG through sales and trade marketing, she's earned her stripes as our Chief Operating Officer. Leading our teams on the ground, streamlining processes, and orchestrating
Pamela, affectionately known as Pams, is our relentless quality control aficionado with a master’s degree and a fierce passion for excellence. After 15 years mastering FMCG through sales and trade marketing, she's earned her stripes as our Chief Operating Officer. Leading our teams on the ground, streamlining processes, and orchestrating logistics, Pams ensures nothing but the highest standards run through our operations.
Rani Riccabi
Marwan Husseini
Rani Riccabi
Rani, affectionately known as Sukkari—which means “sugar” in Arabic—is genuinely the sweetest heart among our trio of partners. With 25 years of powerhouse experience in media, advertising, and home entertainment, he’s earned the title of Chief Marketing Officer. Truly, the perfect cherry on top of our leadership team